Top 5 Fast Food and Fast Casual Restaurants Apps in the Middle East Q4 2023

Throughout the fourth quarter of 2023, the performance of the top five fast food and fast casual restaurant apps in the Middle East exhibited noteworthy trends in terms of downloads and active users. Here’s a closer look at how McDonald’s - Non-US, KFC Saudi Arabia, Starbucks KSA, ALBAIK, and Dunkin' International performed during this period.

McDonald’s - Non-US saw a decline in weekly downloads initially, from around 91K in late September to approximately 35K in early November. However, there was a recovery towards the end of the quarter, with downloads reaching about 45K in the last week of December. The app's active users fluctuated, peaking at 922K in late November before settling at around 715K by the end of December.

KFC Saudi Arabia experienced a similar pattern, with weekly downloads declining from 67K in late September to around 35K in early November. The app's downloads then increased, reaching approximately 52K by the final week of December. Active users for the app showed a gradual increase from 268K in late September to 243K by the end of December.

Starbucks KSA had an interesting trend with a significant spike in downloads, from around 13K in late September to 114K in mid-December, before dropping to about 71K in the final week of December. Active users also saw a notable increase, peaking at 334K in mid-December and closing the quarter with approximately 319K users.

ALBAIK maintained a steady download rate, starting at around 48K in late September and stabilizing around 32K towards the end of December. The app's active users remained relatively stable throughout the quarter, fluctuating between 117K and 100K.

Dunkin' International saw a peak in downloads in mid-October with 66K, followed by a decline to approximately 19K by the end of December. The app's active users increased from 75K in late September to around 119K by the end of December.

For more insights and detailed data, visit Sensor Tower.